Author: Mohamed Sayed Fathy – Chief Information Officer, IT at EFG Hermes What is Marketing Automation? Marketing automation refers to the use of tech tools that have the ability to guide the automation of various marketing processes rather than handling them manually. It constitutes the use of technology-enabled tools to manage marketing processes and strategically […]
By Simon Kitchen, MD and Head of Strategy, EFG Hermes Research The GCC has dominated global IPO markets in 2022, raising 23% (USD21 billion) of the USD91 billion raised in all global IPOs this year. This is a remarkable feat when you consider that in 2021, the region accounted for just 2% (USD10 billion) of […]
Elena Sanchez, Managing Director and Co-Head of Financials and Banking at EFG Hermes Research, provides key insights into the banking sector in MENA. New research by EFG Hermes has found that in the banking sector, the current credit quality backdrop is generally favorable, with short-term macro being supportive in the GCC. However, higher borrowing costs and […]
Author:Muathi Kilonzo, Managing Director and Head of Equities, EFG Hermes Kenya. Institutional investors include domestic and offshore pension funds, mutual and investment funds, insurers, and private equity investors. Over the last ten months, they made up almost all the value of shares traded on the Nairobi Securities Exchange, with offshore institutional investors accounting for nearly […]